UX on the Go

Subtitle
A Flexible Guide to User Experience Design

Author Andrew Mara

Illustrated by Darren Zufelt

Designed with flexibility and readers’ needs in mind, this purpose driven book offers new UX practitioners succinct and complete instructions on how to conduct user research and rapidly design interfaces and products in the classroom or the office.

With 16 challenges to learn from, this comprehensive guide outlines the process of a user experience project cycle from assembling a team to researching user needs to creating and verifying a prototype. Practice developing a prototype in as little as a week or build your skills in two-, four-, eight-, or 16-week stretches. Gain insight into individual motivations, connections and interactions; learn the three guiding principles of the design system; and discover how to shape a user’s experience to achieve goals and improve overall immediate experience, satisfaction and well-being.

Written for professionals looking to learn or expand their skills in user experience design and students studying technical communication, information technology, web and product design, business, or engineering alike, this accessible book provides a foundational knowledge of this diverse and evolving field.

Bio

Andrew Mara is an associate professor in technical communication and faculty head of his unit at ASU. He studies writing practices in digital and new media ecologies, innovation behaviors in institutions, posthumanist philosophy and user experience methods. Mara has been teaching technical writing user experience, innovation rhetoric and technical writing for 20 years.


UX on the Go book cover
Date published
Publisher
Routledge
ISBN
9780367228620
Genres

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