Leading in Analytics: The Seven Critical Tasks for Executives to Master in the Age of Big Data
A step-by-step guide for business leaders who need to manage successful big data projects.
Leading in Analytics: The Critical Tasks for Executives to Master in the Age of Big Data takes you through the entire process of guiding an analytics initiative from inception to execution. You’ll learn which aspects of the project to pay attention to, the right questions to ask, and how to keep the project team focused on its mission to produce relevant and valuable project. As an executive, you can’t control every aspect of the process. But if you focus on high-impact factors that you can control, you can ensure an effective outcome. This book describes those factors and offers practical insight on how to get them right.
Drawn from best-practice research in the field of analytics, the Manageable Tasks described in this book are specific to the goal of implementing big data tools at an enterprise level. A dream team of analytics and business experts have contributed their knowledge to show you how to choose the right business problem to address, put together the right team, gather the right data, select the right tools, and execute your strategic plan to produce an actionable result. Become an analytics-savvy executive with this valuable book.
-Ensure the success of analytics initiatives, maximize ROI, and draw value from big data
-Learn to define success and failure in analytics and big data projects
-Set your organization up for analytics success by identifying problems that have big data solutions
-Bring together the people, the tools, and the strategies that are right for the job
By learning to pay attention to critical tasks in every analytics project, non-technical executives and strategic planners can guide their organizations to measurable results.
Bio
Joseph Cazier, Ph.D and CAP (Certified Analytics Professional) is a Clinical Full Professor at Arizona State University who coaches students and business leaders how to succeed in making better decisions with data. He previously served as the Dean’s Club Professor, Associate Dean and the Founding Executive Director of the Center for Analytics Research and Education at Appalachian State University where he designed and directed analytics programs and worked with industry and governments in finding ways to make better decisions with data. Additionally Joseph was selected for the prestigious role of the first Faculty Fellow for the University of North Carolina System Office where he led projects related to technology, analytics and innovation. Joseph was also the co-founder of the International Working Group for Bee Data Standardization, the World Bee Count and served as the Chief Analytics Officer for HiveTracks.com. Joseph has been an invited speaker for groups such as the United Nations, The American Public Power Association and the European Parliament and currently serves as an analytics consultant for the global research organization CGIAR. He has published over 100 peer review and popular articles, books and chapters related to better use of technology and data and holds a patent for the application of analytics for medical devices.
Praise for this book
Advanced analytics helps turn data into intelligent insights for better decision-making. Reading the hype may convince you that you need it but does not help you to realize it. To move from concepts to real-world implementations, start by studying Leading in Analytics. Then build your team and have them study Leading in Analytics.
Karl Kempf Senior Fellow and Director of Decision Engineering, Intel Corporation
Leading in Analytics is a must-read for business executives who are ready to move towards successful analytics projects. This easy-to-follow guide is devoted to sharing practical information that will help you construct a roadmap to success for your analytics projects. These concepts are further illustrated through interesting real-life examples from a long list of executives with an impressive track record. Increase the likelihood of success for your next project by following these same methods as described in Leading in Analytics!
Paige Valentine Senior Director, SAS
